The importance of customer feedback There are two ways to improve business revenue: increase your number of customers or make your existing customers happier. The easiest way to understand what your valued customers are feeling is to ask them. That is easier said than done however. How can you motivate your customers to spend their […]
With the Covid-19 crisis showing no signs of abating, and travel restrictions and panic buying becoming common across the globe, we at Syno began to wonder how different countries in APAC are reacting to this epidemic. Recently, we conducted an APAC-focused study, where we asked respondents in China, Hong Kong, Taiwan, Singapore, Thailand, and Australia […]
The news over the last several weeks has been dominated by the Covid-19 outbreak. Originating in Wuhan, China, this new corona virus has rapidly spread across Asia, and as this is being written, the world. Syno has also been touched by this virus. In late February, a conference where we were due to appear in […]
Within the consumer data industry, many have wondered what effect Covid-19 has on studies around the world. In particular, researchers have seen surveys that are normally conducted offline, such as in-depth interviews or group discussions that require direct contact with survey participants, be postponed due to the risk of contact infection. Many clients may be […]